Chinese car manufacturer BYD continues to expand in Europe by forging local partnerships. Recently, BYD signed a Memorandum of Understanding (MoU) with Ayvens, a global leader in sustainable mobility.
“Our cooperation with BYD reflects our two companies’ shared vision of accelerating the development of the new energy vehicle market in Europe. Together, we will provide diverse, accessible and attractive products with pioneering innovations to promote the development of environmentally friendly leasing vehicles,” said Wang Chuanfu, chairman and president of BYD.
According to Ayvens, the partnership with BYD will enable the Chinese EV automaker to sell electric cars and light commercial vehicles (LCVs) to corporate and retail customers in Europe. Below are some highlights of the MOU between Ayvens and BYD:
Ayvens’ international and European corporate customers will benefit from tailored solutions for the BYD EV full range, from advice on operational leasing offers to end-to-end charging services. Ayvens’ SMEs and private customers will have access to white-labelled, full-service leasing through the BYD dealer network. These operational leasing services will initially be available in France and Benelux, before expanding to other European markets. Ayvens and BYD will actively explore other opportunities in retail to further develop their white-labelled operational leasing cooperation. The two companies will intensify their cooperation through training programs and knowledge-sharing initiatives to foster continuous improvements in EV and battery technology.
BYD has bold goals for the European EV market: It wants to beat out big, established European automakers like Tesla, Volkswagen and Stellantis with a broad lineup of electric vehicles.
BYD and other Chinese automakers have been studying the European auto market for years, and the results are clear: The European Commission recently began enforcing higher tariffs on electric vehicle imports from China. The tariffs, which can reach up to 38.1%, apply to Chinese automakers that assemble their EVs in China, as well as automakers like Tesla.
Analysts predict BYD and other automakers that produce cars in China could be affected by the new EU tariffs.
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BYD continues to expand in Europe
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